The first approach was with the leading Colombian chains. But do not believe, this was not like: “Yes, I am petitpoo, my product is super novel. For a long time, the protocol was: call, email, and visit stores.
And during that time, there were only two answers: No and silence! It was frustrating.
Until one day, we received that call, and they told us: “We accept your brand petitpoo“
Little by little, we were gaining a space in the Colombian market.
People realized that it was a new product, and it did work.